Film, 1999


Derived from self-esteem talk of being a “special unique snowflake” from a line in the 1999 movie “Fight Club” but widely popularized as a pejorative term for “Generation Snowflake” millennials in ABC’s sitcom “Last Man Standing” and Clare Fox’s 2017 book “I Find That Offensive in which she blames “official multiculturalism’s relativistic conflation of tolerance with positive “recognition,” narcissistic identity politics, and finally therapeutic educational interventions such as anti-bullying campaigns”.